how the daniel mostyn lab brand works in your salon_
your opening order of the daniel mostyn lab comes with your own mini mixing lab, here is how that works in your salon_
we’ve created a dedicated space within your salon where personalisation becomes an experience. the in-salon mini lab is more than just a display—it’s an interactive station designed to engage both your team and your guests. with all six customisable products, 12 personalisation compounds, and 16 signature fragrances showcased, clients can see, touch, and select the elements that make their product truly their own.
to support seamless execution, we’ve developed exclusive merchandising cards that guide your team through the process, making it easy to mix, match, and refine formulations with confidence. this setup not only elevates the salon experience but also inspires creativity, helping stylists craft personalised products that enhance their artistry while giving guests something completely unique.
a space designed to transform customisation into a moment of connection, creativity, and craft.
맞춤형 서비스를 연결, 창의성, 기술의 순간으로 전환하기 위해 디자인된 공간입니다.
how to create personalised haircare in your salon for your guests using the daniel mostyn lab_
personalising haircare in your salon is seamless with the daniel mostyn lab. in just three steps, you can create a product tailored to your guest’s exact needs, right at the chair. scroll down to see how it all comes together.
why we created the dm lab_
your guests deserve more than off the rack_
the daniel mostyn lab was built from a need for something more—more innovation, more artistry, more exclusivity. professional haircare has become predictable, mass-produced, and disconnected from the artists who use it. we wanted to create a system that put the power back into the hands of hairdressers—one that allows you to customise every product, refine every detail, and offer something truly unique to your guests.
this isn’t just about selling haircare; it’s about changing the way we create, recommend, and personalise. by blending high-performance styling, targeted personalisation compounds, and signature fragrances, we’ve designed a system that is only available in professional salons, built for the artist, and tailored for the individual. this is haircare without limitations—because great hair starts with great artists.
v2.1/25
私たちは美容師の手に力を取り戻すシステムを作りたかったのです
personalised products for your guests start here –
experience the future of pro haircare.
ready to bring true customisation into your salon? start here.
becoming a daniel mostyn lab stockist starts with experiencing the system firsthand—because we know that seeing is believing.
step 1_ order your sample explore kit below and dive into the system. test the full range of personalisation possibilities, feel the formulations, and experience the power of real-time customisation and personalised fragrance before bringing it to your salon.
step 2_ once you’re ready, place your opening order, and daniel mostyn will personally set up your mini lab, working with you and your team to integrate customisation into your salon’s workflow—covering brand, product, personalisation, and cutting education.
your first step starts now. add the dm lab sample explore kit to your cart and start exploring how next-generation personalisation will transform your guest experience.
scroll through the carousel to see what’s inside your sample explore kit.
what's in your daniel mostyn lab explore kit?
scroll through & discover.